The biggest argument I've heard in support of side-loading and third-party app stores for iOS is:

I'm paying over $1,000 for my device. I should have the right to do whatever I want with it!

While I do agree with that sentiment, I firmly believe that would only lead to a shitty path for iOS. Marco Arment perfectly illustrates my my same sentiments:

I don’t expect side-loading or alternative app stores to become possible, and I’m relieved, because that is not a future I want for iOS.

When evaluating such ideas, I merely ask myself:

“What would Facebook do?”

Facebook owns four of the top ten apps in the world. If side-loading became possible, Facebook could remove Instagram, WhatsApp, the Facebook app, and Messenger from Apple’s App Store, requiring customers to install these extremely popular apps directly from Facebook via side-loading.

And everyone would.

And then:

Alternative app stores would be even worse. Rather than offering individual apps via side-loading, Facebook could offer just one:

The Facebook App Store.

Instagram, WhatsApp, the Facebook app, and Messenger could all be available exclusively there.

The majority of iOS users in the world would soon install it, and Facebook would start using leverage in other areas — apps’ social accounts, stats packages, app-install ads, ad-attribution requirements — to heavily incentivize (and likely strong-arm) a huge number of developers to offer their apps in the Facebook App Store, likely in addition to Apple’s.

Maybe I’d be required to add the Facebook SDK to my app in order to be in their store, which they would then use to surveil my users.

Maybe I’d need to buy app-install ads to show up in search there at all.

Maybe I’d need to pay Facebook to “promote” each app update to reach more than a tiny percentage of my existing customers.

This would be true for any conglomerate, including Amazon and Google. But I'm specifically concerned about Facebook.

We all know how much Zuckerberg hates Apple for implementing so many tracking-prevention measures that harms Facebook's business model. There's no doubt in my mind that Facebook would leverage its apps against Apple.

Josh Constine:

Facebook promised Instagram autonomy, but reduced it over time leading to today’s bombshell revelation. Eight years after launching Instagram and six years after selling it to Facebook, Instagram co-founders CEO Kevin Systrom and CTO Mike Krieger are leaving the company, according to The New York Times. The founders apparently did not give a reason for their departure when they informed the company today that they’re resigning and that they’ll depart in the next few weeks.

But according to TechCrunch’s sources, tension had mounted this year between Instagram and Facebook’s leadership regarding Instagram’s autonomy. Facebook had agreed to let it run independently as part of the acquisition deal. But in May, Instagram’s beloved VP of Product Kevin Weil moved to Facebook’s new blockchain team and was replaced by former VP of Facebook News Feed Adam Mosseri — a member of Zuckerberg’s inner circle.

“Adam is a very strong-willed individual” said a source, and “Chris [Cox, Facebook’s Chief Product Officer] and Kevin never really got along.” Between the two, they could pressure Instagram to do more for Facebook — which was important given the impact of scandals and dwindling teen usage on Facebook’s brand. “When Chris started taking initiative and with Adam as more of the old-school in-crowd of Facebook, it was clear that it wasn’t going to be pleasant. I saw that this guy [Systrom] is gonna get squeezed.”

This makes me so so so sad. Kevin Systrom is one of my tech idols. He was a marketer at Google who had a cool idea, taught himself programming so he could build a prototype, and kept working on it until it gained traction. He's one of my favorite product guys who built my favorite social media community.

In a time when Facebook & Twitter have become nothing more than viral, political, and cyberbullying shit-shows, Instagram has been the one place for keeping tabs on friends and spreading happiness.

I'm gonna miss it.

Timothy Buck:

I see a common obstacle for Microsoft, Google and Facebook's entrances into AR. I expect they will all struggle to incentivize enough developers to build a vibrant ecosystem.

Google's Project Tango has been around since 2014, and it is almost universally considered a flop. Project Tango only works on specialized hardware that relatively few people own, and because of that, the software landscape is bleak.

Microsoft's HoloLens was announced in early 2015, and it's really quite impressive by all accounts. But it's not really a consumer product. The HoloLens starts at $3,000 and is marketed as a developer edition. At this point, they have too few users to truly attract developers in large numbers. Obviously, this could change dramatically if they announce a truly revolutionary consumer device.

Facebook's AR Studio is only a few months older than AR Kit, and Facebook has 2 billion users. But at this point, Facebook isn't offering a way for developers to monetize their AR Studio creations. This means it will be filled with AR "apps" that are essentially ads for companies that monetize in other ways.

In the fall, Apple will update their iPhone line and hundreds of millions of iOS devices being used today will be updated to iOS 11 and capable of running ARKit apps. This is serious incentive, and I expect to see a cascade of AR-enabled apps in the App Store at the end of the year.

This is exactly why Apple's stubborn approach to top-to-bottom proprietary/integrated technology pays off.

While everyone else gets bragging rights for beating Apple to market, Apple focuses on becoming first to mainstream adoption.

Facebook employees describe the challenges with naming the "Decline" button for Facebook Events:

“People hated clicking that,” says Matosich. “That’s the language of the button, that’s what goes out to the host. It spiders out: ‘So and so declined my event, did I do something wrong?'” When it came time for Facebook to revamp its events pages, the team considered a variety of possibilities to replace decline: No, Can’t Go, Not Going, No Thanks, and Unable to Go were among the options.

Eventually, Can’t Go was the chosen winner, because while Not Going is more literally accurate, the intent of Can’t Go is truer to what people want to communicate. “People don’t know how much care we put into this. It’s one little button, it’s one little option, but we want to think through all the use cases,” Matosich explains, saying the team testing the phrases across different UIs and scenarios (how it looked in different notification screens, and as a response to birthday parties, memorial services, book clubs). “We don’t believe in edge cases, we want to find something that works for everyone. We don’t want to alienate anyone or make anyone feel icky … we don’t want to put words in anyone’s mouth.”

When Facebook replaced “Decline” with “Can’t Go,” a funny thing happened: People actually started using it.

For graphic artists, every pixel matters. For sound engineers, every decibel matters. For web developers, every kilobyte matters.

For user experience designers, every word matters.

Benedict Evans:

Facebook is trying to co-opt the next Snapchat. Yes, the smartphone is a social platform that makes it easy to use multiple social apps, but you still have to get someone over the hurdle of installing the app in the first place, and they have to get all of their friends to install it too so that they have someone to send to. Facebook is trying to bypass that - you can drop your content straight into the existing Messenger install base (600m MAUs). Now just one person can get a cool app and send messages to their friends even if their friends don't have it, and if it's cool enough they can tap on the link and install it too.

This is super powerful stuff.

My biggest gripe about today's social apps is 99% of the time, they don't provide any value to you unless your friends are signed up. Even after that, your friends have to be active for it to be any fun. It blows my mind how many social apps still haven't figured that out.

One app that did figure it out was Instagram. In the beginning, they included the genius feature of posting your photos to Twitter and Facebook as you posted to Instagram. So even if you were one of the early adopters of Instagram and didn't have any friends on it yet, that was okay — just push your photos onto Twitter and Facebook for your friends to enjoy. From there, Instagram's early growth was just purely organic, piggybacking on the social graph you already built on Twitter/Facebook.

I'm really excited about this for Facebook.

As for Apple and Android, I'm wondering if they will ever bake something like this directly into their operating systems. How would the mobile apps landscape change if you could get value from an app without even having to install it? What potential security issues would arise? How would shady companies try to exploit this? Could this possibly kill the web as we know it today?

As Benedict repeatedly says, the landscape of mobile computing is still in flux. For all we know, in the next several years, saying "I downloaded an app from the App Store" might not mean anything like what we know today.

Andrew Watts, a teen, breaks down how his generation views all of the different social networks. Here are my highlights:

Facebook:

It’s dead to us. Facebook is something we all got in middle school because it was cool but now is seen as an awkward family dinner party we can't really leave.

Instagram:

Facebook gets all of the photos we took — the good, the bad, etc—while Instagram just gets the one that really summed up the event we went to. It is much more selective, and honestly people spend more time on the captions to make them relevant/funny.

Snapchat:

Snapchat is a somewhat intimate network of friends who I don't care if they see me at a party having fun. [...]

There aren't likes you have to worry about or comments—it’s all taken away. Snapchat has a lot less social pressure attached to it compared to every other popular social media network out there. This is what makes it so addicting and liberating. If I don’t get any likes on my Instagram photo or Facebook post within 15 minutes you can sure bet I'll delete it. Snapchat isn't like that at all and really focuses on creating the Story of a day in your life, not some filtered/altered/handpicked highlight. It’s the real you.

Tumblr:

Tumblr is like a secret society that everyone is in, but no one talks about. Tumblr is where you are your true self and surround yourself (through who you follow) with people who have similar interests. It’s often seen as a “judgment-free zone” where, due to the lack of identity on the site, you can really be who you want to be.

As part of my annual tradition, here is a list of my favorite apps, services, and tech products that I used throughout 2013.

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• Mac mini with 1TB Fusion Drive — For a $1,100 Mac, this baby is FAST. It gives me all the performance I need to open large Photoshop files while coding sites, and plenty of space for my massive iPhoto library.

• iPhone 4S — My iPhone is my communications hub where all of my notifications are pushed to. And the outstanding 8 megapixel camera lets me capture precious moments that I want to carry with me for the rest of my life.

• iPad mini — For a few months, I was iPadless because I sold my first-gen iPad in anticipation of the mini. What happened? I compensated by overusing my 4S, which had a significant affect on battery life. I see my iPad mini as my primary mobile consumption device, and a way to "extend" the battery life of my iPhone.

• Google — Chrome has the right balance of feature robustness and simplicity. Gmail is still king of email. Google Reader is an absolute must-have (I don't care if bloggers say Twitter is the new RSS). Google Voice development has been extremely stagnant for the past couple years but having web access to all of my text messages has saved my ass countless times.

• Flipboard for iPad/iPhone — still, by far, the best way to stay up-to-date with Google Reader, Facebook, Twitter, Instagram and now Tumblr.

• Instagram — If I had to give up all social networks except one, I would keep Instagram. It's by far the most personal social network out there because everyone post things that make them happy, unlike Twitter/Facebook where some people only use for passive-aggression, bitching and whining.

• Tweetbot for iPad — the best Twitter app out there. For me, the killer features are cross-device placeholder syncing (i.e. Tweet Marker) and being able to retweet as a different Twitter account.

• ProCamera for iPhone — This is my secret weapon for taking great photos. Specifically, I love how I can lock exposure and enable image stabilization with one hand for close-up shots (e.g. food, lol).

• Facebook — Simply because all of my friends are on it. Most of my friends don't have Twitter so Facebook is still the best way for me to reach everyone in my life.

• Pinboard — This has become a big part of my consumption workflow. When I find an interesting link on Tweetbot or Chrome, I'll save it to Pinboard, which will push to my Google Reader via RSS to read for later.

• Instapaper — While Google Reader is my inbox, Instapaper is my "Save for Later" bin where I'll dump long articles that aren't time-sensitive. Recently, it's been filled out with a lot of How To's and Quora posts.

• Dropbox — I always need a way to share large files across people and devices. Been a loyal user since 2006.

• Drafts App — This summer, I retired my iOS app experiment, PostMate for iPhone. Drafts shares the same workflow as PostMate for quickly drafting and sharing text, but supports a lot more external apps/services.

• Backblaze — online backup solution. This thing has saved my ass a few times this year.

• Bitcasa — infinite online storage. It's still in beta but I've been dumping a TON of stuff on here. I don't put anything mission critical on here because it hasn't earned that much of my trust yet, but for now, I use it to store things like movies, TV shows, etc.

• Imgur — Tumblr used to be a very important source of entertainment for me but I figured out that 90% of viral posts on Tumblr come from Imgur. Now I just go straight to the source.

Honorable Mentions: ForkLift for Mac, DayOne, Slingbox, Siri, iTunes Match, Skype

Heating Up for 2013: 1Password, Pinterest, App.Net, New Myspace, GitHub

Cooling Down: Tumblr, Trillian, Voxer

Dismissed: Path, because none of my actual close friends are on it.