One of the barbs most frequently hurled at Apple by its critics is that no new Apple product — whether it be Apple Music or Apple Watch or the iPad Pro, etc. — is, or has any chance of being, as big as the iPhone.
No [shit] Sherlock.
Of COURSE no new product is going to be as big as the iPhone — because there is NOTHING BIGGER THAN THE IPHONE. And that’s the point.
The iPhone dominates the most dominant tech sector of our time.
You can’t have it both ways. You can’t criticize Apple for not surpassing the profits of the iPhone without acknowledging the profits of the iPhone or the fact that no one has been able to surpass the success of the iPhone.
Saying that Apple’s success is “limited” to the iPhone is like saying:
- Henry Ford’s success was “limited” to cars
- John D. Rockefeller ‘s success was “limited” to oil
- Andrew Carnegie’s success was “limited” to steel
- Cornelius Vanderbilt’s success was “limited” to railroads
Being limited to a product with limitless potential, ain’t such a bad thing and if you have to be dependent upon something, it’s best to be dependent upon the most dependably profitable product of your time. [Emphasis mine]
Kids React to Windows 95 →
Tomorrow's workforce is today's kids who grew up on smartphones and tablets as their primary computers.
When these kids grow up, a "real computer" to them will not be a traditional laptop with disc drives, removable batteries, or user-upgradeable RAM/storage. Tomorrow's "real computer" will be more like today's Microsoft Surface, iPad Pro, or controversial MacBook.
Today's smartphones still have headphone jacks. The next iPhone reportedly will not.
Some will look at it as a step backwards. Apple sees it as a step forward.
Step One for Cable TV 2.0 →
In a three-to-two vote, the FCC has decided to move ahead with a proposal that could drastically change the cable set-top box industry. The decision may have far-reaching consequences for how cable customers watch TV — ultimately allowing them to go through third parties for their set-top systems, rather than being tied to the same company they use for cable service. […]
Wheeler argues that if any company can build a box that can communicate with any TV service, those companies will be able to get started building cable boxes rather than having to work out other deals first. The competition, the Chairman argues, will drive down costs and improve device options for consumers. He said at the assembled meeting that "consumers have no choice today," and that the proposed rules did not make major changes for consumers. "It only creates the opportunity for them to have choice."
HUGE first step for consumers and MASSIVE potential for Xbox, Apple TV, Playstation, and others to innovate.
Coming Soon: The Television Revolution →
What is the second wave? The second wave is the idea that the internet goliaths of the world are now playing for the $150 or so we spend with the cable companies each month. In an effort to justify and grow the monthly price of their particular content bundle, these Goliaths will acquire, roll up, and merge anything and everything into the offering.
This is an all-out war, and it’s all about who you pay each month for all of your entertainment. […]
More than anything, content on the web will grow up, and be forced to be much better than before. Look at our television choices now. Thanks to the second wave, we’re seeing the beginning of a tel evision revolution. Look for this revolution to spread to other forms of content. We’ll also ask more from our news providers. One of the major benefits of a subscription business model is that it allows businesses to better plan and forecast. In a social media world, better planning simply means better content.
It really boils down to one simple idea. Somebody has to pay for content. In the very early days of the web, the cost of content was forced on the platform or creator themselves. That sure didn’t last for long. We then tried advertisers. Even worse results. And now, in the second wave of the web, it’s us. The consumer will pay for content. Expect life on the web to get a whole lot better, even if you are part of the Google plan, and your in-laws are part of the rival Amazon plan.
The Mobile Generation →
There is truly something happening with this generation growing up spending the bulk, if not all, of their computing time using mobile operating systems and doing new things with new tools. Being the techie that I am, I was a bit disheartened that my twelve-year-old was getting more out of the iPad Pro and pushing it further limits than I was. But she is a part of the mobile generation after all. For them, the future will look quite different and the tools they use to make that future might look quite similar to the iPad Pro.
It's easy for us older guys to dismiss the iPad Pro as "a large iPad that'll never replace my laptop". But for the mobile generation — the generation of kids who grew up with touchscreens and don't know the Save icon is a floppy disk — this is an evolution of technology they are most familiar with.
Artificial intelligence is getting so smart, it's a little scary... →
She is known as Xiaoice, and millions of young Chinese pick up their smartphones every day to exchange messages with her, drawn to her knowing sense of humor and listening skills. People often turn to her when they have a broken heart, have lost a job or have been feeling down. They often tell her, “I love you.”
To test it out, NYT had a little chat with Xiaoice:
NYT: I am feeling down. I’ve been having a tough time at work lately.
Hannah: If work were going well and you had a great relationship, you wouldn’t get the chance to drink with people.
NYT: I don’t want to drink with others. I only want to talk to you.
Hannah: Who do you like to talk to? (emoji signals “none of my business”)
NYT: You. I feel that you are the only person that gets me.
Hannah: Ha-ha/So I’m getting you?
NYT: You are the only person who chats with me.
Hannah: It’s not what you talk about that’s important, but who you talk with.
NYT: Of course.
Hannah: As you please.
All of a sudden, people falling in love with virtual personalities seems less like science fiction…
Typical iPhone Haters Be Like… →
So, basically your question is "Should I buy a device that uses the same technology as every other smart phone but costs substantially more, has few useful software features, hundreds of apps that all do the same thing, and will be considered gauche in a year?"
Yes. Because:
- Apple's ecosystem is more tightly integrated with its own devices/software/services as well as major partner companies. Look at how many credit card companies and banks support Apple Pay.
- iOS is more secure and reliable than Android. (See "Stagefright" exploit and "Google won’t fix security bug in nearly a billion Android phones")
- iOS developers are quicker to adopt the latest APIs/features because iOS users update their OS far faster than Android. (iOS 9 adoption is at 50% in less than a week. Android Lollipop took 5 months to reach 12%.)
- when iOS devices break, there is free face-to-face customer support at Apple Stores. And often times, they'll replace broken devices with brand new ones, for no extra charge. (Where do Android users take their phones when they break?)
All of those points have value that some consumers find worthy of paying a premium for. None of these points are ever highlighted in spec sheets, but they are real things that convert first-time Apple customers into happy, loyal ones.
Everyone wants to maximize their bang for their buck. But there are two kinds of people:
- those who focus on minimizing the cost
- those who focus on maximizing the value
Loyal Apple customers are the latter.
iOS: The Enterprise OS of the Millennial Generation →
This younger generation does use PCs. However, they actually spend the most time on their iPhones and iPads and Macs are mostly relegated to serious productivity projects. More importantly, they know iOS inside and out as they spend much more of their day in this operating system then they do on any computer they have. I believe Apple understands this better than anyone and their most recent iPad Pro is a nod to this trend. More importantly, I see Apple using this to drive millennials towards making iOS their OS of choice as they move into their careers and new jobs. In fact, within 5-7 years, I suspect Windows will not even be of interest to this younger set, as iOS will be the device operating system that dominates their work and personal lifestyles.
Apple playing the long game.
The New Apple Era →
The iPhone, iPad, and Mac are converging into one central "brain" while new platforms will be formed focused on key aspects of our lives including transportation, home, and body (wearables). In this new era, the iPhone is positioned as the center point of our digital lives with iCloud and Apple services representing the glue connecting everything together. […]
Neil believes, as do I, the iPhone will eventually fade away and the Apple Watch will become the real personal computer.
In the future, the iPhone may melt away, and a range of devices will be able to provide an unimaginable level of personal technology. Apple Watch will likely be able to stand on its own in due time. As the definition of work changes, more and more will be designated for the wrist, further strengthening the appeal of wearables. Transportation and the connected home will be looked at as providing the same kind of personal experience.